Reese’s just shook the snack world up with two new limited edition treats: Reese’s Big Cup with Marshmallow Flavoured Filling and Reese’s Big Cup with Strawberry Flavoured Filling.
They leaned hard into nostalgic feel-good flavours with these latest additions to the Big Cup lineup. Two of the most iconic flavours give a new twist on the classic peanut butter cup that’s been one of the most popular snacks in Canada for decades.
Reese’s Big Cup with Strawberry
The new Reese’s Big Cup with Strawberry puts a fruity twist on a classic. This flavourful treat combines rich milk chocolate, peanut butter and a layer of sweet strawberry flavour filling. It’ll take you right back to your childhood lunches with its PB&J vibes.
Reese’s Big Cup with Marshmallow
Combining the peanut butter and rich milk chocolate taste you love with a layer of marshmallow-flavoured filling for taste that’ll take you right back to summer campfires with its s’mores and fluffernutter sandwiches taste.
As if two new flavours weren’t already enough of a gift, Reese’s is taking things one step further by offering Canadian fans a chance to win a pair of limited-edition sneakers through a new giveaway.

Reese’s collaborated with Canadian sneaker artist Inked Out Kicks to design 10 exclusive custom pairs of shoes inspired by the new Strawberry and Marshmallow Big Cup flavours.
For your chance to win, head over to the contest page and fill out the form by April 27th.
You can find the new Reese’s Big Cups at major retailers including Walmart, Sobeys, Loblaws, Circle K, and more.
